Packaging design trends
The 21st century is the century of environmental protection. People are devoting themselves to researching new packaging materials and environmentally friendly design methods to reduce the environmental problems caused by packaging solid waste. Innovations in packaging materials are as follows: pulp molded packaging materials used for heat insulation, shock resistance, impact resistance and perishable; in design, we strive to reduce the use of materials that are not easily decomposed in the later period for packaging, and try to use light weight, small volume, Materials that are easily crushed or flattened, easily separated, etc.
A drug packaging box called “Faller” developed by a company is opened through the die-cutting line on the packaging box. It takes a certain amount of force to open the box. This opening method is very easy for adults, but It is very difficult for children, thus effectively avoiding children’s accidental opening and eating. Since this kind of packaging box is difficult to restore once it is opened, it plays a role of anti-theft to a certain extent, truly integrating protection and anti-theft.
Personalized packaging design is a design method that involves a wide range of influences, and it has great relevance and influence on the corporate image, the product itself, or the social effect. The shaping and performance of the packaging image develops towards natural and lively humanized and organic modeling, giving the packaging individual qualities and unique styles to attract consumers. When designing the packaging box, it is necessary to think systematically and analyze the actual situation from different angles and positions to establish and understand various factors that should be considered.
- Anti-counterfeiting labeling
With the rapid development of modern technology, general packaging anti-counterfeiting technology has no effect on counterfeiters. Enhancing the visual effects of packaging box design and strengthening packaging and printing industrial technology have become a powerful weapon in the fight against counterfeiting and rights protection. The innovative method of packaging box design and the printing industry technology that integrates high-tech achievements are combined, and the pursuit of incisive and original originality and unique visual effects is another direction for the sustainable development of the packaging industry in the future.